Newton's Jewelers

A Century of Sparkle.


The Newton family has owned and operated their iconic jewelry store in downtown Joplin for over 100 years. They needed a modern makeover for their branding, an updated market analysis and strategic plan, and a gorgeous website to display their product.

Voyage Goals

  • Newton's has been the premier jeweler in their market for over 100 years. They needed to update their branding to communicate that status to younger generations.
  • Expand their social media presence and implement a targeted content strategy to reach young customers.
  • Improve online visibility with a new website and online / social marketing.

Voyage Goals

  • Newton's has been the premier jeweler in their market for over 100 years. They needed to update their branding to communicate that status to younger generations.
  • Expand their social media presence and implement a targeted content strategy to reach young customers.
  • Improve online visibility with a new website and online / social marketing.

Facebook Likes
After 1 Month

With an updated visual identity and an audience-targeted content strategy in place, Newton's immediately saw a surge in engagement within their target demographic.

158%

Facebook Likes
After 1 Month

With an updated visual identity and an audience-targeted content strategy in place, Newton's immediately saw a surge in engagement within their target demographic.

158%
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